It’s so great that a female architect designed and gets to intro the new LEGO Town Hall set. Here’s the video.
Do you think this architect is grateful she didn’t have to play with the ridiculous Friends set when she was a kid?
But my enthusiasm waned when the architect introduced the minifigs. First comes the Mayor, the boss and the most important one, the star of the set. He’s male. (We see his cool office inside as well.) Next comes his secretary, guess what gender?
I was spacing out listening to this video and the reason I even started to pay attention was I heard the architect was going on and on about “a new print on her torso and there is this old tradition that you have to wear something old, something new, something borrowed, and something blue. And she’s wearing a new necklace and yeah, a new print.”
I did a double take and realized she was talking about the bride. Specifically, her dress and accessories.
LEGO deserves kudos for letting a female intro this set. When she comes on she says: “I bet you’re surprised to see me,” so I’m thinking its the first time she’s gotten this role. I hope she had a big role in the Town Hall design as well. But LEGO, please try to break out of the gender stereotypes with your minifigs. Remember, you’re marketing these characters to kids. You’re giving kids tools for fantasy play and showing children what they can be when they grow up. Except for the “lady reporter” the adult figs are all limited to “traditional” gender roles. What about a female mayor and a male secretary? Would LEGO ever consider that?
Reel Girl rates LEGO Town Hall ***G/SSS***